I was appointed President and CEO of Toshiba in the midst of the kind of deep global economic crisis that comes along about once in a hundred years. Accordingly, my first mission will be to implement strategic policies to overcome the difficult challenges posed by the current tough business environment. To assure that Toshiba Group can position itself (within the current fiscal year) to return to the path of generating sustained growth with profit, my main emphasis will be put on effectively and expeditiously implementing Toshiba Group's "Action Programs to Improve Profitability." We will continue devoting our efforts to building a strong business foundation that will allow us to quickly seize business opportunities when the market starts to recover. Toward this end, we will decisively move forward with carrying out our programs to reform the structure of the businesses most affected by the economic downturn, executing Toshiba Group-wide actions to strengthen our business structure and accelerating strategic allocation of resources to growth businesses.

Harnessing the Powers of Imagination to Lead Us to Continue Innovation
In the current fast-shifting business environment, we must draw on all of Toshiba Group's strengths to proactively meet the challenges of the new business age we are entering. Through using our Group's creative powers of imagination that will help lead us to achieve our ambitious goals for continuous innovation, we will work to contribute to the achievement of a sustainable world.

Our creative powers of imagination backed up by our prowess in sensitively reading the trends affecting our businesses will allow us to anticipate and clearly understand the coming changes in the global business environment, and in turn, this thinking process will advance our ability to innovate. To further strengthen the position of Toshiba Group, we must accurately imagine the needs of society a decade from now, and channel our imaginative ideas to create innovative products and services that will lead to a better future and a sustainable world. Furthermore, we must also take an intensive look into the future and try to construct a vision of the Earth as it may be 100 years from now and imagine how we can, over the long term, work together with society and contribute to bringing about a comfortable and secure future for people everywhere.

"Think Globally and Act Locally"
"Think globally and act locally" is a key aspect of my business credo. For Toshiba America this means that as a global company doing business in the U.S., we must comply fully with all legal requirements, work to understand cultural norms regarding issues such as corporate philanthropy and diversity in the workplace, as well as ensuring that our actions reflect important environmental concerns. I believe that every company is a part of society and therefore belongs to the community in which it operates. Companies exist to contribute to society.

"Committed to People, Committed to the Future"
The Toshiba Group's dedication to CSR is reflected in our corporate slogan "Committed to People, Committed to the Future." All Toshiba employees are encouraged to share our management vision and our core values, and the Toshiba Group Standards of Conduct and the UN Global Compact guide us in many aspects of our daily business. In addition, through the sharing of news about our CSR activities and programs with our stakeholders, we are helping to actively promote Toshiba CSR globally. I firmly believe that it is important to communicate honestly and openly, just as it is crucial to consider environmental sustainability, sincerity to our customers, and participation in community enrichment activities.