| Today's global competitive environment is
driving the need for businesses to exceed customer expectations.
Toshiba's Management Innovation Program is a major initiative
that seeks to achieve this by utilizing Six Sigma Methodology.
This program focuses on creating a customer centric and
data driven corporate culture that rigorously strives to
increase customer satisfaction and create value for our
customers by continuously improving business processes
and through innovative development of new products and
services driven by the voice of our customers.
Toshiba's Six Sigma initiative has leveraged the tools
of the Six Sigma DMAIC method to improve existing products,
processes, and services to the benefit of our end customers
and equity stakeholders. In addition, Toshiba has taken
the lead in working with professors from Stanford and
MIT to develop a new set of tools and methods, DFACE
- our custom DFSS approach, that utilizes the voice of
the customer to define new business opportunities based
on unrealized or unsatisfied customer needs.
Toshiba is firmly committed to the tenets of Six Sigma
and has made the data driven decision making environment
of Six Sigma a part of our daily work experience on an
individual level through our pursuit of a goal of 'Jotaika'
-- or the way we work.
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