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FOR IMMEDIATE RELEASE
March 01, 2000
TOSHIBA'S INNOVATIVE COMBINATION CD-RW/DVD-ROM DRIVE NOW AVAILABLE
IRVINE,
Calif., March 1, 2000 Toshiba America Electronic Components. Inc. (TAEC), Disk Products, today announces the availability of its combination CD-RW/DVD-ROM drive via distribution as well as the Toshiba web site (http://www.diskproducts.toshiba.com). The ideal optical storage product, the SD-R1002 provides the low-cost rewritability of a CD-RW drive with the high-capacity storage and the multimedia capabilities of DVD. The drive offers "three-in-one" functionality with CD-R/CD-RW, DVD and CD-ROM compatibility and is available in a complete kit with a suggested list price of $349.
"The Toshiba combination drive marries the two most sought-after storage technologies available today," said Maciek Brzeski, vice president, marketing, TAEC Disk Products. "Since its introduction, demand for the product has been extraordinary. By offering the combination drive online and through distribution, we are able to meet demand, fill orders and deliver drives to consumers immediately."
Toshiba's three-in-one combination drive kit contains all of the necessary equipment to begin using the drive immediately. The kit includes Adaptec® Easy CD Creator™ software and DirectCD™ for Windows™, making recording CDs user-friendly for all skill levels. Toshiba includes CyberLink's PowerDVD™ software decoder so you can enjoy DVD movie playback. Also in the kit is one piece each CD-R and CD-RW media, IDE and audio cables, and a Bonus Game Sampler featuring samples of today's hottest games.
Combining the Best of All Worlds
Toshiba, a leader in optical storage solutions, made the SD-R1002 combination drive fully backward compatible and compliant with DVD standards as presented by the DVD Forum. This cross-compatible drive provides consumers with an easy and efficient way to evolve with storage technology.
The drive reads CD-R/CD-RW media, which has a capacity of 650MB and can also read DVD-ROM software, which has a maximum capacity of 17GB per disc. The drive also features a fast writing speed of 4X for CD-R and CD-RW, and employs a full 24X speed maximum playback for CD-ROM and 4X for DVD-ROM. The SD-R1002 is a half-height drive that fits into all standard desktop computer drive bays. The drive measures 146mm (w) x 41.5mm (h) x 193mm (d), (5.7" x 1.6" x 7.6").
Pricing and Availability
For the first time, Toshiba will sell the SD-R1002 direct, through easy-to-use online procurement. This first 1,000 orders through the Toshiba web site will receive a free media pack consisting of seven 650MB CD-R and three 650MB CD-RW discs, allowing customers to begin utilizing their drive immediately. This media value pack has a suggested list price of $19. The complete kit is now priced at $349 and can be found at http://www.diskproducts.toshiba.com in addition to traditional distributors.
Toshiba Info
Toshiba offers comprehensive service and support and warranty programs to enhance customers' computing experience. All Toshiba drives and kits come standard with a one-year manufacturer's warranty. Additionally, the units are backed by Disk Products Technical Support, available Monday through Friday from 6 a.m. to 6 p.m. (PST). If for any reason the customer is not satisfied with their purchases via the Toshiba web site, there is a 30-day conditional use returns program. See web site for details.
Disk Products
TAEC Disk Products leads the market in the development, design and manufacturing of DVD-RAM, DVD-ROM, combination CD-RW/DVD-ROM and CD-ROM drives and 2.5-inch hard disk drives. Disk Products markets high-quality peripherals to original equipment manufacturers, value-added resellers, value-added dealers, systems integrators and distributors in the United States. Inherent in the company's product line is the high-quality engineering and manufacturing, which has established Toshiba products as worldwide leaders.
About Toshiba
Toshiba America Electronic Components, Inc. (TAEC) is the North American design, manufacturing, marketing and sales arm of Toshiba Corporation, a global technology innovator. TAEC is recognized as a leading supplier of semiconductor, electronic component and storage solutions. The company delivers technology solutions that enable OEMs to develop advanced integrated products for the computing, networking, communications and digital consumer markets. In fact, its technology offerings account for more than 30 percent of the total possible components used in desktop and portable computers. By continuing to develop leading-edge solutions that cost-effectively meet the emerging needs of the design engineering community, TAEC keeps its customers in touch with tomorrow. For additional information, please visit TAEC's web site at http://www.diskproducts.toshiba.com
Agency Contact:
Lisa Landry
The Benjamin Group Inc.
(714) 245-7500
lisa_landry@benjamingroup.com
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