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FOR IMMEDIATE RELEASE

October 16, 1995

Toshiba Introduces 0.5-inch High Slimline Drive with 1.35GB Capacity; Highest Capacity Slimline 2.5-inch Hard Disk Drive on Market

A compact form factor combined with high reliability makes the MK-1301MAV hard disk drives perfect for notebook, sub-notebook and portable computers.


IRVINE, Calif., October 16, 1995 -- The world's highest capacity 2.5-inch slimline hard disk drive was introduced today by Toshiba America Information Systems, Inc., Disk Products Division (TAIS DPD). The drive, the MK-1301MAV, offers a capacity of 1.35GB and a fast 13ms average seek time in a small 0.5-inch high (12.7mm), 2.5-inch form factor.

"While computer notebooks become smaller and thinner, user's demands for high performance, high-capacity storage increases, creating a need for a very slim hard disk drive that offers higher capacity while delivering maximum performance," said Scott Smith, vice president of marketing, TAIS DPD. "The MK-1301MAV drive, which was designed with high density heads, meets these demands by offering the highest capacity and the highest performance of any slimline 2.5-inch drive."

Toshiba designed the MK-1301MAV drive with PRML (Partial Response Maximum Likelihood) predictive read-channel technology and proven high density head and media technology to ensure high-capacity without sacrificing reliability. Through these technologies, computer users can achieve maximum storage capacities plus fast access.

The MK-1301MAV features design and engineering attributes that result in high performance for portable computing environments. The MK-1301MAV drive offers a fast 4200rpm rotational speed and a 128KB write cache buffer which contributes to a peak internal data rate of up to 55.6Mbits/sec.

The MK-1301MAV drive provides users with the highest performance specifications available in the industry and is available with a Fast ATA interface to meet OEM, VAR/VAD and system integrator needs. The MK-1301MAV drive provides fast data transfer rates of 16.6MB/sec in PIO mode 4 and DMA mode 2.

The new MK-1301MAV drive provides leading performance while still meeting the demanding size, weight and power requirements of notebook and portable computers. The new 2.5-inch drive weighs only 5.3 ounces and consumes an average of only 0.9 watts (idle) from a single 5-volt supply.

The MK-1301MAV drive's small form factor helps ensure computer notebook integration. The drive measures a slim 0.5-inches high, 2.76-inches wide and 3.94-inches deep. The MK-1301MAV drive is also extremely reliable, demonstrating a 300,000 hour MTBF.

The MK-1301MAV drive is available now in quantities starting at $475.

The MK-1301MAV drive rounds out Toshiba's product offering of 2.5-inch disk drives to give the company the widest breadth of product line. Toshiba's complete line of 2.5-inch drives range from 540MB up to 2.16GB, including the new MK-2101MAN 2.16GB high capacity drive.

Headquartered in Irvine, Calif., TAIS is comprised of seven divisions which manufacture and market a wide range of business and information-oriented products in the United States. Products include portable computers, disk drives, CD-ROM drives, plain paper copiers, facsimile systems, digital key telephones and PBX systems, voice mail systems and toner products.

TAIS is an independent operating company, owned by Toshiba America Inc., a subsidiary of the $53.8 billion Toshiba Corp., the second largest computer and office equipment manufacturer and the world's 20th largest corporation in terms of sales. Toshiba Corp. is a world leader in high technology products with 134 major consolidated subsidiaries worldwide.

The TAIS Disk Products Division markets a wide range of industry-standard Winchester and CD-ROM drives in the United States. For additional product information, contact Toshiba America Information Systems, Inc., Disk Products Division, 9740 Irvine Blvd., Irvine, CA 92618; telephone (714) 457-0777.

Agency Contact:

Colleen Raley

The Benjamin Group Inc.
(714) 245-7500

colleen_raley@benjamingroup.com

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